A webinar exploring Government and Private sector support for export promotion of Cottage and Handicrafts Industry was organized by Global India Business Forum on 9th July 2021 Cottage & Handicraft Industries plays a crucial role in providing large employment opportunities & also help in industrialization of rural and backward areas of the country thereby reducing the regional imbalance, assuring more equitable distribution of national income and wealth. Dr. Sujata Vaidya eloquently narrated and hosted this event, which drew in Panelists from relevant disciplines to participate. Mr. Amitkumar Jain, Director, Solapur Garments Manufacturers Association, Maharashtra, spoke about having a Cluster approach and thus a shared goal that will help to expand nationally and internationally, emphasizing that in order to stand out in the crowd, your product must be unique and true to your roots. Ms. Anugya Handoo, Sr. Statistical Officer, MSME- DI, Indore, Ministry of MSME elaborated on different schemes of the Government. The special focus being the Scheme of Fund for Regeneration of Traditional Industries (SFURTI) Revival of traditional industry, with an 8-crore grant to create or build a cluster for handloom, embroidery, and various artisans, with a focus on rural economies. under which khadi, village industries and coir clusters have been taken up for development by providing them with improved equipment, common facilities centres, business development services, training, capacity building and design and marketing support Mrs. Renu Nayak,Social Entrepreneur ,Shahpura Bhopal (M.P.) The first person who tried block printing on chiffon and georgette; spoke about her journey on the block printing technique, “you have to cultivate your designs products according to wish and demand of customer which leads to constant innovation.” And noting that the need of the hour is to convert handloom materials into finished products, i.e., products that are sustainable, fashionable, and wearable. Thus, in order to encourage the handicraft and cottage industries in the country by encouraging and providing artisans with a platform to showcase their products in various forums, it is necessary to first understand the importance of the handicraft and cottage industries in our world and in our environment.

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